The Niche Is You Community

Modern founders

re-writing the rules of

entrepreneurship, creativity

and intentional living

Private Community

An ever growing network of 330+ creatives, entrepreneurs, makers and path builders from around the world

Join 160+ Members

What is the Niche is You?

THE NICHE IS YOU ©

160+

Creatives, Founders, Writers

160+

Creatives, Founders, Writers

We're a private network of founders & creatives aligning our purpose with practice & building businesses, creativity & income that lasts without the burnout…

Inside, you’ll find resources, modern tools, and a supportive community with weekly sessions, monthly workshops, and quarterly challenges.

You're allowed to take a different path

Creative fulfillment and financial prosperity are not mutually exclusive... they can both be built at the same time.

Matthew Gottesman

Founder, Writer, Podcaster

Matthew Gottesman

Founder, Writer, Podcaster

Top 10 Substack

19,000

Weekly readers… "opting out of the system" & redefining creativity, entrepreneurship and intentional living on their own terms.

3.2M+ have already exited corporate to start their own ventures… their #1 reason… autonomy and freedom.

Join Our Community

How this Community Helps You...

Gain clarity by aligning purpose with practice
Build systems that simplify, not overwhelm
Grow your visibility in ways that feel authentic
Monetize your strengths, skillsets & interests into sustainable income
Find accountability and support every step of the way

Join Our Community

Clarity is a Superpower

So is alignment

Creative Alignment

Value Translation

Execution & Systems

…

Weekly

Monthly

Yearly

Members aligning

Building businesses and brands that actually reflect who they are

Join 180+ Creatives, Entrepreneurs & Modern Founders

What's inside our membership community…

Join Now

Join 180+ Creatives, Entrepreneurs & Modern Founders

What's inside our membership community…

Join Now

Private Group Chat

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Q&A

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Resource Sharing

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Real-Time Feedback

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Clarity & Direction

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Product/Project Support

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Weekly LIVE Accountability Hour

Private Group Chat

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Q&A

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Resource Sharing

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Real-Time Feedback

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Clarity & Direction

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Product/Project Support

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Weekly LIVE Accountability Hour

Quarterly Challenges

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Building consistency

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Clarifying your direction

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Sustaining momentum

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Gaining answers

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Strengthening practice

Quarterly Challenges

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Building consistency

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Clarifying your direction

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Sustaining momentum

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Gaining answers

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Strengthening practice

Live Workshops

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Private 1:1 Sessions

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Content systems to amplify your work

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Leveraging AI

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Diversifying income

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Audience development & more...

Live Workshops

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Private 1:1 Sessions

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Content systems to amplify your work

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Leveraging AI

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Diversifying income

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Audience development & more...

In-Person Events

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Global Dinner Club

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Founder Meetups

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Live Events

In-Person Events

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Global Dinner Club

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Founder Meetups

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Live Events

Membership Investment

Two paths… both designed to help founders & creatives align purpose with practice, build sustainably, and grow with clarity, accountability and community support.

Membership Investment

Two paths… both designed to help founders & creatives align purpose with practice, build sustainably, and grow with clarity, accountability and community support.

Community

Yearly

A supportive space to align your creativity and purpose with consistent practice. Inside you’ll find access to community chat, live workshops, and accountability sessions that help you build clarity, momentum, and flow

What's Included:

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Exclusive subscriber-only essays & frameworks

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Quarterly writing challenges to gain clarity & direction

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Access to private community chat

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Early access to LIVE workshops & events

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Live Accountability Hour Work Sessions Every Thurs

$8/mo (2 mos free)

Billed annually

JOIN US

Community

Yearly

What's Included:

⊹

Exclusive subscriber-only essays & frameworks

⊹

Quarterly writing challenges to gain clarity & direction

⊹

Access to private community chat

⊹

Early access to LIVE workshops & events

⊹

Live Accountability Hour Work Sessions Every Thurs

$8/mo (2 mos free)

Billed annually

JOIN US

Community

Yearly

What's Included:

⊹

Exclusive subscriber-only essays & frameworks

⊹

Quarterly writing challenges to gain clarity & direction

⊹

Access to private community chat

⊹

Early access to LIVE workshops & events

⊹

Live Accountability Hour Work Sessions Every Thurs

$8/mo (2 mos free)

Billed annually

JOIN US

Founder's Circle

Founders & creatives ready to go deeper with 1:1 strategy, advanced workshops, & direct access to opportunities that expand visibility, income, and impact. Designed to help you refine your vision and scale from alignment

What's Included:

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Everything in the Paid Membership, plus:

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Personalized 1:1 Strategy Sessions (90-min)

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↓ Live Workshops throughout the year ↓

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Audience growth, offers, visibility, creative ops & more

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Special Guests & exclusive invites to in-person events

The Full Experience

550

Billed annually

JOIN US

Founder's Circle

What's Included:

⊹

Everything in the Paid Membership, plus:

⊹

Personalized 1:1 Strategy Sessions (90-min)

⊹

↓ Live Workshops throughout the year ↓

⊹

Audience growth, offers, visibility, creative ops & more

⊹

Special Guests & exclusive invites to in-person events

The Full Experience

550

Billed annually

JOIN US

Founder's Circle

What's Included:

⊹

Everything in the Paid Membership, plus:

⊹

Personalized 1:1 Strategy Sessions (90-min)

⊹

↓ Live Workshops throughout the year ↓

⊹

Audience growth, offers, visibility, creative ops & more

⊹

Special Guests & exclusive invites to in-person events

The Full Experience

550

Billed annually

JOIN US

Members

Makers making, builders building, creators creating… a few shared words from our crew

It is a rare environment where real shifts happen... not just in what you do, but in how you think, create, and lead.

Joining this community has been like stepping into a think tank for my own potential. It’s the first space I’ve encountered that both honors your vision and simultaneously stretches it, challenging you to think bigger, act bolder, and refine your approach. That rare balance of respect and push is what truly moved the needle for me.

Lauren Ungeldi

Entrepreneur, 11x Published Author

The right community will 10x any area of your life.. this one fulfills them all.

As a fractional COO running several brands and projects, having this community has helped me streamline where my energy and attention goes, which has also amplified my personal life, not just my professional.

Nadeem Al-Hasan

CEO of Somatic Release, Fractional COO, Creative

Matt has created more than a community, he’s built an ecosystem of depth, vision, and mutual uplift.

I’ve not only found strategic support for my professional goals, but unexpected friendship and resonance that’s impacted so many layers of my life. It’s a community I can run with for a long time.

Kari Ivanitsky

Designer, Co-Founder The Meredith Project

It's such a joy growing with a community of like-minded people, wanting to build their business and lives around their gifts and talents

We come from all different walks of life, and being able to share and learn from each other as well as cheer each other on has been a special experience.”

Dr. Vicky Truong

Entrepreneur, Therapist, Creative

What makes this community one-of-a-kind is the genuine, authentic, intentional nature of the space you’ve built

I needed to surround myself with people working at a higher level of commitment, so that I would excel in my own gifts and skills. Working next to members who share a soul-driven passion for influence and impact is powerful.. We’re not just growing ourselves -we’re creating a ripple effect in our own communities.

Karen Loaiza-Wulff

3x Founder, Creative, Author, Speaker

It's one thing to find a community... there's lots of them online... it's another thing to find a community that balances individual pursuits with foundational practices.

Most communities and groups force frameworks and processes to fit what they've built. Matt created a group that helps individuals align with their clarity first and then build with processes and frameworks. In my opinion, this makes what each person does much more scalable and sustainable.

Jedi Trinupab

Founder, Creator, Father

It is a rare environment where real shifts happen... not just in what you do, but in how you think, create, and lead.

Lauren Ungeldi

Entrepreneur, 11x Published Author

The right community will 10x any area of your life.. this one fulfills them all.

Nadeem Al-Hasan

CEO of Somatic Release, Fractional COO, Creative

Matt has created more than a community, he’s built an ecosystem of depth, vision, and mutual uplift.

Kari Ivanitsky

Designer, Co-Founder The Meredith Project

It's such a joy growing with a community of like-minded people, wanting to build their business and lives around their gifts and talents

We come from all different walks of life, and being able to share and learn from each other as well as cheer each other on has been a special experience.”

Dr. Vicky Truong

Entrepreneur, Therapist, Creative

What makes this community one-of-a-kind is the genuine, authentic, intentional nature of the space you’ve built

Karen Loaiza-Wulff

3x Founder, Creative, Author, Speaker

It's one thing to find a community... there's lots of them online... it's another thing to find a community that balances individual pursuits with foundational practices.

Jedi Trinupab

Founder, Creator, Father

0—1

We cover...

A very integrated (& intersecting) range of topics that include… mindset, multi-disciplinary thinking, money, spirituality, the business of art & the art of business, modern marketing, creative ownership (owning what you create & building a life from it), intuition, trusting your process… and more.

Creative Entrepreneurship

Creator-Founder clarity

Get crystal clear on YOUR version of what you’re building... not just another iteration of what already exists, but the version your're called to and contribute to the world

Build your audience, not your pitch

Stop trying to fit into existing markets and start cultivating people who resonate with YOUR unique intersection of gifts... your audience finds you because of who you are, not what you’re selling

Trust your process over formulas

Your creative instincts and natural rhythms are your competitive advantage... learn to honor your way of creating and building rather than forcing yourself into someone else’s blueprint

Modern Wealth Building

Turning your skills into assets

How to monetize your creativity, knowledge, and experience without selling out your authenticity.

Leveraging modern tools with ease

Using AI, automation, and scalable systems to expand your impact without adding burnout.

Building ecosystems, not just income

Before building anything, we make sure everyone’s aligned. We present key concepts, rationale, and early prototypes to ensure the direction feels right—visually, strategically, and functionally.

Personal Development with Purpose

Making the mission YOU

Personal development isn't about becoming someone else's version of successful... it's about becoming more fully aligned so you can serve the world in ways only you can

Being in the game of YOU

Learn to operate from your natural strengths, rhythms, and intuitive knowing rather than forcing yourself into someone else's optimization system

Purpose through integration

Discover how your purpose emerges when you stop fragmenting yourself and start honoring all dimensions of who you are... spiritually, creatively, and strategically

Community of Thinkers & Builders

The better path recognition

Connect with people who see there’s a more aligned way to do the things they actually want to be doing

Integrated minds

Engage with thinkers who understand that mindset, money, spirituality, and strategy aren’t separate... they’re interconnected

Soul-led builders

Surround yourself with people who trust their process and build from intuition, not just industry formulas

Creative Entrepreneurship

Creator-Founder clarity

Get crystal clear on YOUR version of what you’re building... not just another iteration of what already exists, but the version your're called to and contribute to the world

Build your audience, not your pitch

Stop trying to fit into existing markets and start cultivating people who resonate with YOUR unique intersection of gifts... your audience finds you because of who you are, not what you’re selling

Trust your process over formulas

Your creative instincts and natural rhythms are your competitive advantage... learn to honor your way of creating and building rather than forcing yourself into someone else’s blueprint

Modern Wealth Building

Turning your skills into assets

How to monetize your creativity, knowledge, and experience without selling out your authenticity.

Leveraging modern tools with ease

Using AI, automation, and scalable systems to expand your impact without adding burnout.

Building ecosystems, not just income

Before building anything, we make sure everyone’s aligned. We present key concepts, rationale, and early prototypes to ensure the direction feels right—visually, strategically, and functionally.

Personal Development with Purpose

Making the mission YOU

Personal development isn't about becoming someone else's version of successful... it's about becoming more fully aligned so you can serve the world in ways only you can

Being in the game of YOU

Learn to operate from your natural strengths, rhythms, and intuitive knowing rather than forcing yourself into someone else's optimization system

Purpose through integration

Discover how your purpose emerges when you stop fragmenting yourself and start honoring all dimensions of who you are... spiritually, creatively, and strategically

Community of Thinkers & Builders

The better path recognition

Connect with people who see there’s a more aligned way to do the things they actually want to be doing

Integrated minds

Engage with thinkers who understand that mindset, money, spirituality, and strategy aren’t separate... they’re interconnected

Soul-led builders

Surround yourself with people who trust their process and build from intuition, not just industry formulas

Creative Entrepreneurship

Creator-Founder clarity

Get crystal clear on YOUR version of what you’re building... not just another iteration of what already exists, but the version your're called to and contribute to the world

Build your audience, not your pitch

Stop trying to fit into existing markets and start cultivating people who resonate with YOUR unique intersection of gifts... your audience finds you because of who you are, not what you’re selling

Trust your process over formulas

Your creative instincts and natural rhythms are your competitive advantage... learn to honor your way of creating and building rather than forcing yourself into someone else’s blueprint

Modern Wealth Building

Turning your skills into assets

How to monetize your creativity, knowledge, and experience without selling out your authenticity.

Leveraging modern tools with ease

Using AI, automation, and scalable systems to expand your impact without adding burnout.

Building ecosystems, not just income

Before building anything, we make sure everyone’s aligned. We present key concepts, rationale, and early prototypes to ensure the direction feels right—visually, strategically, and functionally.

Personal Development with Purpose

Making the mission YOU

Personal development isn't about becoming someone else's version of successful... it's about becoming more fully aligned so you can serve the world in ways only you can

Being in the game of YOU

Learn to operate from your natural strengths, rhythms, and intuitive knowing rather than forcing yourself into someone else's optimization system

Purpose through integration

Discover how your purpose emerges when you stop fragmenting yourself and start honoring all dimensions of who you are... spiritually, creatively, and strategically

Community of Thinkers & Builders

The better path recognition

Connect with people who see there’s a more aligned way to do the things they actually want to be doing

Integrated minds

Engage with thinkers who understand that mindset, money, spirituality, and strategy aren’t separate... they’re interconnected

Soul-led builders

Surround yourself with people who trust their process and build from intuition, not just industry formulas

Our kind of
metrics

If we're gonna measure something... it might as well be our rebellion

98+

Community Members

Re-writing the rules of creativity, entrepreneurship and intentional living

98+

Community Members

Re-writing the rules of creativity, entrepreneurship and intentional living

98+

Community Members

Re-writing the rules of creativity, entrepreneurship and intentional living

Countries represented

We run as a crew... a global conglomerate of creators, artists, entrepreneurs, doers and changemakers.

Countries represented

We run as a crew... a global conglomerate of creators, artists, entrepreneurs, doers and changemakers.

Countries represented

We run as a crew... a global conglomerate of creators, artists, entrepreneurs, doers and changemakers.

10+

Screw the algorithm declarations

Building audiences and communities, not just follower counts and likes.

10+

Screw the algorithm declarations

Building audiences and communities, not just follower counts and likes.

10+

Screw the algorithm declarations

Building audiences and communities, not just follower counts and likes.

18+

Traditional rules we've ignored

"That won't work." "Pick a niche." etc... don't work for us...

18+

Traditional rules we've ignored

"That won't work." "Pick a niche." etc... don't work for us...

18+

Traditional rules we've ignored

"That won't work." "Pick a niche." etc... don't work for us...

FAQ

Some common questions to help you with your next steps…

Join us inside

Who is this community for?

If you’re looking for a an algorithm-free space that values creativity, purpose, and sustainable growth… and you want to build a business and life that feels like your own… we got you.

What's included in the membership?

Depending on your plan, you’ll get access to private community chat, live workshops, quarterly challenges, accountability sessions, and resources that help you build sustainably. The Founder’s Circle also includes 1:1 strategy sessions, visibility opportunities, and in-person invites.

What kind of results can I expect?

The focus isn’t quick wins — it’s building long-term clarity, consistency, and sustainable growth. Members often share breakthroughs in publishing, clarity of direction, income streams, and confidence in their unique voice. The biggest result? Less burnout, more alignment, and a supportive network to grow with.

How much time do I need to commit?

The experience is designed to work with your schedule. Most members engage weekly through live or recorded sessions and quarterly challenges, but you can participate at your own pace. You’ll get value whether you join every session or move through resources when it fits your season.

Can I cancel anytime?

Yes, of course! You can cancel your membership at any time (not that you'd want to) — no hidden commitments.

Join Community

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Private Community

Private Community

Private Community

We're a private network of founders & creatives aligning our purpose with practice & building businesses, creativity & income that lasts without the burnout…Inside, you’ll find resources, modern tools, and a supportive community with weekly sessions, monthly workshops, and quarterly challenges.

You're allowed to take a different path

How this Community Helps You...

Join 180+ Creatives, Entrepreneurs & Modern Founders

What's inside our membership community…

Join 180+ Creatives, Entrepreneurs & Modern Founders

What's inside our membership community…

Private Group Chat

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Private Group Chat

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Quarterly Challenges

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Quarterly Challenges

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Live Workshops

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Live Workshops

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In-Person Events

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In-Person Events

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Membership Investment

Membership Investment

Community

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Community

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Community

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Founder's Circle

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Our kind of
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